My hair has some weird cowlicks and a natural wave. I love Aveda products and was excited to be part of this product testing experience. I received a full size tube of Naturally Straight. Usually a little Aveda goes a long way, so I used a dime sized portion as my hair is shoulder length. It smells great and worked very well. My hair dried quickly and stayed flat and straight. On the third day of using it, i tried using a more generous portion but found that more did not equal better! This is a plus, as a full size tube will last a long time!

I was able to try this product free through SheSpeaks, and I was really impressed. Having curly hair, I have always wanted to have straight hair, and I have never hard of a product like this before. I did notice my hair was progressively straighter and easier to straighten with a flat iron. I didn't have to use too much product, and it smelled great! Wonderful quality, and my hair just looked great overall! Amazing, unique product!

loved it!so easy to use!just a small amount for a few days and wonderful straight hair...

Love this product - it leaves my hair sleek and straight! I haven't used it more than three times and I can already tell the difference. It smells wonderful, and you don't need much product for the desired effect! Great product, will purchase when my sample is gone!

I live in the South, where there is virtually no frizzy hair reprieve from hot, humid weather. Leave it to Aveda to come up with the perfect product for us! I used a dime-size bit on my longer-than-shoulder-length hair and it works. Beautifully! Still trying to decide whether or not to use it every time I shampoo (almost daily, since I work out), but in the meantime, I LOVE this product!!! Thanks Aveda and SheSpeaks for sending me the complimentary sample!

COOL PRODUCT!helps to straighten my thick curls right out...so fun to use.makes hair feel so soft too!

I have been using this on my daughters hair. We both really like the way it works. You don't need very much to get great results, even with very thick, long hair. Smells and great and she is really pleased with how her hair looks. Would purchase at salon.

I loved this product. It made my hair routine shorter and easier. After 5 applications I woke up and didn't hair to use a hair straightener to keep my locks looking like I wanted them to. I really liked the aroma and the natural ingredients. I have pretty frizzy hair, especially in the humidity, and it definitely helped. I wouldn't say that it completely eliminated the frizz, but it was a great improvement!

After using Aveda Smooth Infusion Naturally Straight, my hair is noticeably straighter without all of the hassle. When trying to achieve a straightened look for the day, it really did cut the styling time in half. I don't really like spending too long on my hair, but still love achieving a great look, so this aspect is really important to me. Since using the Aveda Smooth Infusion Naturally Straight cream, my blow drying/flat iron time is actually cut in half. Plus, my hair is put through less trauma'saving it from getting fried as a result from those harsh heating tools. In turn, this gave me a healthier and less frizzy look. I have even tried using this product while letting me hair dry naturally (no heat or other styling tools). My hair typically is a mix between straight on top and wavy in the back (although some days it can change up and have a mind of its own). This cream actually did a pretty good job at straightening out those waves in the back, considering no heating tools were used. All in all, the Aveda Smooth Infusion Naturally Straight cream is a nice addition to my hair-straightening regime. I would consider purchasing (or recommending) it in the future.

I am completely happy with this product. I used a small amount in my shoulder length hair and it was great. Just running the brush through it, it already seemed straighter. It has been humid here and it actually didn't frizz my hair up when I walked outside. Blow drying seemed to go faster as well. I would recommend this to any of my curly haired friends:)

I would like to say how very impressed I am with this product. It is practically weighless and does not have that heavy greasy, product build up residue that most products have. I am a big fan of Aveda so this does not surprise me. I can wave my hair and there is no frizz or I can make my hair perfectly straight and it looks natural and not fried. I will def keep purchasing this product. Thank you for the opportunity to try this wonderful product. Gina

Smells great and my extremely frizzy/wavy hair was almost perfectly straight without blow drying it! Highly recommend!

I really like this stuff. It didn't weigh my hair down. My hair is more fuzzy than frizzy and with this, the fuzzy has gone away. You don't have to use a lot and it smells great. I brought it with me to the hair salon and my stylist loved it and thought it made my hair easier to blow out.

I have very think wavy hair and have tried so many products. Most are either too light or too greasy. This works great. I put it in before I dried and it made my hair shiny and smooth when I finished drying it. The flat iron went through faster than ever. And it stayed that way. Even after sleeping on it. I recommend this product, highly, to anyone that spends time straightening their hair. It certainly kept it tame and looking great. The smell is nice, too!

This product was fabulous! I only needed to use a small amount and it made my hair look shiny and sleek. It helped reduce the amount if frizz and made my hair look and feel great