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Marketing to Women: New Research from Lippe Taylor and SheSpeaks Shows Impact of Technology and Celebrity on Women's Shopping Habits
April 3, 2013 --  Where are women first browsing for products, in-store or online? Are they using Pinterest, Facebook or Instagram to plan spring and summer vacations? Would they rather get liposuction or buy their daily cup of Starbucks coffee? These are just some of the questions answered by the second SheSpeaks/Lippe Taylor Women's Buying Behavior Index.  read on...
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Latest Press Releases
SHESPEAKS AND LIPPE TAYLOR INTRODUCE WOMEN'S BUYING BEHAVIOR INDEX
November 26, 2012, New York This landmark survey of over 3,000 women nationwide provides insight into how women are feeling about everything from family finances and disposable income to what's the worst holiday gift they have ever received from their in-laws.  read on...
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Cravebox Inc., a powerful new product discovery platform, announced today that it has been spun out as a standalone entity, and has named respected industry veteran, Kitty M. Kolding, as CEO.
»  June 21, 2011 -  'HER-SUASION' STUDY FINDS MOMS ARE WILLING TO HAVE BRANDS REACH OUT TO THEM VIA SOCIAL MEDIA
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Carol MIlliron
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carol@shespeaks.com

 

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Marketing to Women: Shows Impact of Technology on Women's Shopping Habits
A survey of over 2,000 women helps explain buying habits and forecast purchasing trends of American women.

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