I have tried most of their line and I love it! The products are very high quality at a cheap price :)

Love the cheap but versitile range, only problem is you have to order most of the items because stores do not carry a wide variety.

LOVE ELF! They have some really great makeup brushes and cosmetics. I recently bought their foundation brush. $1!!

Affordable.....cheap coverage....cheap brushes.....not good kind of cheap

There are a few misses in this brand of cosmetics but also quite a few gems that will save you quite a bit of cash. Their makeup brushes are great quality and tens of dollars cheaper than other comparable brands. My favorites are the mineral eyeshadow (beautiful shades) and the "All Over Stick" (perfect for blush or eyeshadow) which are not only budget-friendly but give more expensive cosmetics some competition. My only advice is to avoid the makeup primer and the liquid eyeliner. Neither seemed to be very effective.

really cheap

I actually started buying elf makeup when I thought the company was going out of business a few years ago. I absolutely love the glosses to wear plain or add a little shine to my lipstick of choice. I also really like the eye shadows be it powder, liquid or mineral. I'm a fan of elf and even though they are low in price, the quality is actually pretty decent.

I am impressed with ELF for a number of reasons....first let me say I tried this about 6 years ago and HATED it! They have reformulated their products and now they are GREAT GREAT dupes to famous, expensive brands! I love ELF and will continue buying it....I have told many many people about it!!!

You are getting more then your money's worth with e.l.f. products! Although there are some downsides to using cheaper makeup, e.l.f. makes up for it by its amazing prices! I like to use more quality concealers and foundations, but as far as brushes and eye shadows go, I would recommend e.l.f. to everyone. Especially the brushes! From my experience, the more expensive brushes shed just as much, if not more, than the e.l.f. brushes do! I give e.l.f. 5 stars because you really are getting more bang for your buck!

The colors are good and real pigmented couldnt get better

What can I say? You get what you pay for. The price of these cosmetics are a lot cheaper than most but at the same time the quality isn't too good.

I feel like e.l.f. is really starting to step it up .e.l.f. is creating many new products at affordable prices great for all ages and beginners. I own baked regular and mineral eyeshadows ,compacted powder and cream blush, and a couple brushes. What I am impressed with most is the cream blushes. the cream blushes have incredible pigment and I really do mean that. The mineral and regular eyeshadows have very nice pigment also. As for the compacted powder blush, I wish they had a bit more pigment. I also feel the same for the baked eyeshadow. the baked eyeshadows have beautiful colors, however, lack that color when applied.

This brand offers affordable makeup and beauty products. I have tried several of their products and have never been unsatisfied. My latest purchase from them was their lip exfoliator. It gets all the dead skin off my lips and leaves them feeling very soft. I love that their products are cheap and do what they say.

I really like Elf products. For the price its unexpectedly amazing! Their lip color goes well with any skin tones and the primer for redness works wonders: a quick pat on the face and the redness is noticably toned down. Its an even better score if you find random products at Tj Maxx!

Great products at affordable prices!