I really like this product from Aveda. It's my 1st time using this type of product and it was very easy to use daily. I did find that it straightened my hair some and was a lot faster to dry which is a huge plus because I have very thick hair and full. I was hesitant at first but the results did amaze me. My hair had a nice shine to it and was more manageable. I would purchase this again and recommend to friends and family to buy.

After using the Aveda Naturally Straight, my hair seems to be a bit less wavy without any styling and easier to blow dry straight. It also seems to stay looking nice a little longer than normal. My hair has looked shinier, but this does seem to cause a bit of build up so I don't think I will be using it everyday.

TheAveda Smooth Infusion Naturally Straight is a big help to straightening your hair, I still used the hair dryer and flat iron but it now lasted and looked like it does when I go to the salon. It helped with the frizz that develops later in the day, not much was needed to work and it did not damage my hair. I would definitely recommend it.

If you are looking for a product that will straighten your hair without the use of heat tools then this is not the product for you. My hair was not very straight and if not more frizzy if I did not use my flat iron. If you are looking for a product that will straighten well with a flat iron then this is for you. I love the smell and the texture of it as it does not make my hair feel weighted down.

My hair naturally is wavy with curl to it and is also extremely frizzy. I really wanted to try Aveda Naturally Straight to see if it could get rid of the frizziness. What I found was that it did straighten my hair to some extent, but I didn't get a stick straight finish. I didn't try it with a flat iron, but alone, the Aveda product only slightly straightened my hair. Now I didn't mind this because I do enjoy a bit of curl in my hair, but the frizziness remained. My hair didn't feel any softer or smoother to the touch and I ended up having to use the same products I used before to eliminate the frizziness. I will concede that once I'd used the Aveda Naturally Straight 5 consecutive times, my straight hair remained for the next week without further treatment like claimed. However, if you want a stick straight smooth finish, this alone isn't going to give it to you. I would venture that you will need a flat iron to get that look. Overall, I was happy but not ecstatic about this product. It does work to get that straightness and the scent and texture is perfect, but that smooth silky hair is yet to be achieved.

I have medium length very curly, thick, and frizzy hair. I had very high hopes that this would be a real game changer for me and it fell short of my admittedly big expectations. While it did make it slightly easier for me to straighten my hair and it did keep my hair frizz free a touch longer, it did not have any real noticeable or lasting effects.

My hair was noticeably straighter but I still had to use a flat iron to get it straight. It did cut down the time with the flat iron and my hair felt a bit protected from the heat. It made my hair flatter on top so I stopped applying it there and just did the bottom two thirds. I love the smell. I would purchase it occasionally.

The product has a wonderful scent and a nice consistency. I have long hair with a medium density and a slight wave. The hairs around my face tend to frizz up easily so I was excited to use this product. I found that it shortened my blow dry time by almost in half but after using the product for several days it left a buildup that made my hair stiff and dull looking. It actually took a couple washings and a deep conditioner to get my hair back to feeling normal for me. It may work better for someone with a different hair type but for me I will not purchase in the future. I'm going to give the rest of the bottle to my mother in-law who has extra curly hair.

I would honestly give this product between 3 and 4 stars. My hair type is naturally wavy/frizzy. This product works well if I am going to wash, blow dry and Iron my hair. If I only blow dry my hair, it does nothing. I purchased this product over the summer, when it was first released and on very humid days, even the combination of blow dry + ironing did not guarantee frizz free hair. I also do not think the claim of 5 straight uses leading to straight hair through washes held up for me.

I would say it is ok. It did straighten my hair a little. This is the first time I have tried a product like this. It does the job just not as well as Ilike. I will continue to use it and if the results are better over time, I would purchase this in the future.

This product helped with frizz and did make my hair a bit shinier. You don't need to use much to get results. I still needed to blow dry and flat iron my hair but I was impressed that it seemed to shorten the drying time. Overall good product.

I am in love with this. I have always had very thick and frizzy hair. It has been a huge struggle to get my hair straight without frizzy. Afer I used this product I instantly noticed smooth, soft, and very straight hair. It doesn't weigh my hair down and doesn't leave my hair looking greasy.

I absolutely love this product! I have straight, dry, frizzy hair and this product has made my life so much easier in the mornings! I'm able to wash my hair, put a little product in, and blow dry it so fast! It looks so good with no additional effort that I wear my hair down now more than ever. I've put away the flat iron and have a beautiful natural hair style that lasts all day, even with the humidity!

The product is just ok. It didn't completely straighten my hair, but it did a better job than if I'd done nothing. It smells lovely and doesn't leave a heavy, sticky residue. It didn't last for the three washes as suggested. There isn't any humidity in my locale at this time, so I'm not certain on how it works combating frizziness, but overall, it isn't a product I would purchase hoping to have perfectly straight hair without the aid of a flat iron, but it is somewhat helpful, and I like the scent.

My hair has a natural frizziness and wavy to it. I was excited to get this product and see what it could do to help my situation out. I live in Northwest Ohio so climates can change at any given moment and my hair loves the humidity! With that being said I used the product 4 to 5 days and noticed a slight change in my hair, it cut a little bit of drying time and definitely left my hair feeling silky and smooth looking, but I agree with the other reviews when they say if you want a perfectly stick straight hair then you need to finish off with a flat iron. I give this product an overall rating of 3 stars!