My son is hitting the toddler stage where bath time daily is a most. Aveeno doesnt dry out his skin like some others do!

great shampoo for baby smells great and is easy to use. washes out easy and leaves baby's hair smelling and feeling great!

Aveeno is top of the line for babies and mommy. I love Aveeno, not only for babies but for women who are careful about their daily skincare needs. Many doctors will recommend I remove my makeup and use a delicate rotary brush along with a quality baby cleanser such as Aveeno. I really love this products and purchase when I have the chance.

5 month old I love this product. My son is 5 months old and was born with really dry skin however Aveeno Baby Essential Moisture Shampoo does not dry his scalp and we give him a bath every night.

Aveeno I have been using Aveeno for 5 years now since I gave bath to my son he have sensitive skin I use the life sentence one for him. I recommended so any mom for there new born

Great for eczema My daughter has eczema so I'm careful about anything I use on her. I'm able to use this on her and my son and their hair feels amazing. And it doesn't make her eczema get any worse.

I really like this product, I found that it does have a nice gentle smell.

I love Aveeno products. My daughter has extra sensitive skin, and this doesn't bother her a bit!

Love Aveeno!

it leaves my baby skin so soft we love it. I use it on my legs sometimes.

this product is soo good. makes my babies skin so soft.

Aveeno has great effective products.

This is so gentle on baby's skin. It helps so much when they are newborns and need that special, soft touch.

Love Aveeno!!

I love this product. My baby girl had the driest skin and we used Johnsons and Johnsons baby wash bed time. That did not seem to help her skin and we even used the Johnsons and Johnsons bedtime lotion in conjunction with the wash. Still she had what the doctors called ezcema. Well eventually I was recommended to use the Aveeno baby bedtime wash and lotion and I tell you what within a couple of weeks there was a big difference in her skin. Her skin became so soft and looked so healthy. Its so gental on her face and eyes and even gental enough to use it as a bubble bath at times. I would encourage any new mom to use this product because it really is one of the best on the market today...