If you are looking for fluoride free toothpaste that has no sodium lauryl / laureth sulfate, no parabens, artificial colors, sweeteners, and flavors this could be a good choice. Nature's gate offers anise (spicy flavor), pepper mint, whitening, and cherry (for children) flavor. It works very well and it does not irritate the gums and the mucosa. I personally like the anise very much , but for many people it could be a strange flavor.
I love it. Try the anise flavor. I love this toothpaste! I have a fresh brushed mouth feeling through the whole day. It is pretty remarkable! I like the anise flavor best.