There are more and more store brands cropping up all the time, and they are making direct comparisons to brand name products.
Have you noticed any changes in store brand products over the past few years? How do you think store brands are evolving?
Improved in quality (70.4%)
Improved in pricing (33.8%)
Have more personality/ stronger identity (36.4%)
Are better at demonstrating value against name brands (46.4%)
Have better features (i.e., store brand organic or anti-bacterial products instead of just plain) (34.4%)
I don't think store brands have improved over the past few years (8.2%)
I buy store brand 95% of the time and LOVE it. It is economical and just as good if m\not better than the name brands.
I think they have gotten better in quality & price but i still prefer to buy national brands on sale & use coupons = better deal most times over store brands.
I have just begun to really experiment with more store brands, especially organic products. Store brands have come along way and are just as good if not better in taste are almost always better in value.
I always try to buy "Always Save" Brands as they taste the same but at a much lower price.