How important is it that your skin care products have only natural ingredients?

Do you look for natural ingredients in your skin products?  If so, what specific ingredients are you looking for?  If not, what other priorities do you have when purchasing skin products?

Extremely important.  I only use skin care products with purely natural ingredients (22.0%)

Somewhat important.  Natural ingredients are important but other factors matter too (65.3%)

Not very important.  I purchase skin care products based on other factors. (12.7%)

How important is it that your skin care products have only natural ingredients?
  • gigirini By gigirini
    on Nov 12, 2010  

    A lot of times, I go by price and reputation. If it's natural, that's a plus.