Which emails do you get - and which of them do you actually read? Why?
The store's latest merchandise (23.8%)
Sales (71.5%)
Coupons/discounts (85.6%)
Informational articles (14.4%)
Other (leave a comment) (0.0%)
I never sign up for company emails (4.7%)
I love coupons. Especially electronic coupons. Can't wait for retailers to use more in my rural area.