I really likes this product it made my wavy hair straight without frizz! I will be continuing to use this product!

My hair's not super curly but it does get frizzy. I used the product yesterday, it kept my hair smooth and frizz free all day!

I used this for this product first the first time today. I LOVE it! My hair looks great and smells good too.I can't wait to see how it looks as I continue to use it!

I had high hopes for this product as I love the Aveda brand and have discovered many great products as a result of product testing. Unfortunately, I found it took me twice as long to dry and style my hair when using. It was so hard to brush through that my hot air styling brush got stuck then fell to the floor and shattered. It did leave my hair straight without much frizz so it does work. However, the amount of work it took to style and the fact that a complimentary product will cost me $50 to replace my styling tool keeps me from giving it a top review.

Excellent styling product. It really made a difference in styling my hair. My hair was not frizzy and styled smoothly easy. It's not heavy feeling either. Very pleased.

I have naturally curly hair usually when I straighten my hair is already curly by the end of the day. While using this it kept my hair straight all day. Made it Smith and sexy

I used this two times so far and I really like it! It has added shine and frizz control to my hair, even in the hot, humid weather of the south. It stays straight all day long, which is not typical for me. My hair is naturally curly/wavy but flattens during the day. I usually blow dry and straighten it every morning (it is fine, thin, and shoulder length). I can't wait until the 5th day to see if it stays straight as promised. Keeping my fingers crossed!

I love Aveda. All ingredients are simple and pure. My hair completely transformed within a few days to a naturally beautiful, frizz free and completely straight. I also noticed quite a bit of shine to it which I could not see before because my hair was frizzy. I love the fragrance. Its not overpowering but light feminine fragrance. My hair looks smooth and silky and that makes me truly happy.

I love many of Aveda's products, but Aveda Naturally Straight Smooth Infusion is absolutely my new favorite. I've tried the product three different ways: 1) In towel-dried hair without styling. 2) In towel-dried hair followed by blow-drying. 3) In towel-dried hair followed by blow-drying and straightening. All three methods delivered phenomenal, straight, smooth, silky hair. My favorite thing about Aveda Naturally Straight is the amazing frizz control. It's perfect for humid summer-into-fall days. It's pretty much makes your hair weather-proof, which is awesome. I can't wait to use it again. Oh, and it smells great, too! 5 stars.

I tried this yesterday on my daughter's hair (She has super thick, super curly ethnic hair) and it worked so wonderfully! I am excited to try this again on her.. It was easy to use, smelled great and left her hair smooth and shiny not greasy!! I was very very pleased with the results.. I normally spend about 4 hours blow drying and flat ironing her hair and this went much quicker and smoother. She's happy and so am I.. thank you..

I tried it today and it smells great and keeps my hair straight. I love this product!

I tried the product last night and I loved how straight my hair was without being limp. It still had some fullness to it. Today I went to the gym and southern humid weather of southern Louisiana and my hair is still straight. I am excited to see the results after 5 uses.

Used it for the first time today and was impressed with the results - not surprising for an Aveda product. My hair looked smooth and straight. Loved the smell of the product. It applied evenly and did not feel heavy.

I just watched the video and I am super pumped to try this Aveda naturally straight product. I can't wait to try it today. I am looking forward to great results.

My niece used this product for the first time today and I must say we were underwhelmed by the results. Her hair was still curly, frizzy, and poofy, but she is going to use it for the next week and see what happens. We are still hopeful!