5 stars for- price easy accessibility quality blendability

Their makeup is amazing and very reasonably priced! Definitely a good choice!

Nice product and the cost is low.

Very low cost! I absolutely love the eyelid primer. Almost as good as the urban decay primer potion:) I LOVE the studio products! Especially the brushes. They're so soft and I totally recommend them! You can find their products at target!

If you're not recommending this to every woman on a budget you're insane. It's so, so good for a low, low price!

I realize that some people don't really like e.l.f. cosmetics because everything is "so cheap" and "made in China" and whatnot, but honestly, you guys. Cosmetics are not the cheapest things on planet Earth. And some people just don't have the money to buy Clinique everything or Shiseido eyelash curlers or maybe even not CoverGirl products. If you're looking for the most reliable, go-to products from elf, my recommendations are: two-in-one blush/bronzer (does not come with a brush) - the blush is SO similar to Nars Orgasm blush; it's a PERFECT color. OH MY GOD IT'S SO PERFECT. I love it. eyelid primer - the consistency is so similar to the Urban Decay eyelid primer, it's kind of scary. Go get some e.l.f. eyelid primer. It's seriously only a dollar. Don't (DO NOT) get the brushes. They suck. I've heard that the matte lip color is okay, but I've never tried any of it before. I also have their eyeliner (liquid, waterproof). It's not fabulous, but it does the job. Not super impressed with the eyeshadows/lipglosses/mascaras, so don't waste your time. However, overall, e.l.f. is fabulous. It is THE BOMB.

Great line, specially theyre studio line. I got my friends and coworkers hooked on ELF. Not alot of people know about ELF, but I make sure they find out about it lol

I love all the blushes and lashes!! great price for this whole line

I love their products! I have more of thos brand than any other in my makeup collection. Its really cheap too!

Love e.l.f products, they are affordable and work very well. will continue to purchase these products.

I love elf! I can seriously go into target and buy a ton of makeup for $40 and feel like I splurged! the quality is amazing. I really love the studio line! each item is $3-6 which is crazy becuase their blushes at $3 have amazing pigmentation and quality. Lets not forget about the $1 lashes! I freakin love those. Their brushes are also amazing!!! all of the studio brushes are such perfection its ridiculous that there priced at $3 its so great for someone who wants to start building their kit and dont have alot of money to spend on makeup. I personally use several of these brushes on my clients for makeup. ooo and p.s. the matte lipsticks from the studio line are crazy amazing too!! wish they had more of a color selection.

Great product line! All items are reasonably priced, and there is a large variety of beautiful color selections.

Elf is one incredible brand, high end products for an affordable price

I love this brand. Good stuff for the price, love the makeup brushes!

i have a whole make up box full ok E.L.F products i just love them the wonderful colors and the brush are my favorite i talk to my friends about E.L.F all the time and now they buy them :)