This is a self tanning product that can be used as a daily lotion. It comes in fair, medium, and tan. There is a subtle shimmer to the lotion when you first apply it. It absorbs into your skin and doesn't take long to dry at all. The color develops within a few hours and although it says that you will see a difference after 3 applications, I saw a difference after one. You can control your "tan" by how often you use this lotion and it says that it is designed to replace your daily moisturizer. I found that it is better for me to use it every other day. The initial smell is quite fresh and pleasant and skin feels healthy and soft. The "revitalize" edition (what I had) has vitamin E in it to make the tan last longer and the "firm" edition is supposed to make your skin firmer. The next day I did notice a chemically smell on my skin and a few streaks. The streaks are easy to fix with either the next application of the lotion or with a dab of nail polish remover on a cotton ball. I would definitely recommend this product to others! It comes different varieties.