I absolutely love eyeliner! Some brands of eyeliner suck. I feel like some don't go on as good as others. I hate when it hurts your eye because you have to press down hard for the eyeliner to go on. That is NOT the case with Maybelline gel eyeliner! I absolutely LOVE it! It is so easy to apply! When I first got it, I was kind of skeptical. I tried it one time, and I have never used a different kind of eyeliner again! And that was a couple years ago. The gel liner goes on like a charm. It lasts all day! I never have to worry about this eyeliner smearing or running! Its amazing! I use this in the colors of black and brown and they both look amazing! This eyeliner is great because it can be very dramatic if that's what you're going for, or it can be a little less dramatic. I would definitely recommend this product to anyone and everyone!

I love that you control how much product you use & that it doesn't run everywhere like liquid eyeliner. I have a sensitivity to some cosmetics & this doesn't burn or bother my eyes. A huge downside of this eyeliner is it's extremely hard to get off. I use coconut oil, my facewash AND eye makeup remover & it still leaves traces behind.

I bought this eyeliner. Then I kept repurchasing. This is a fantastic eyeliner, one of my favourites. I'm not currently using this eyeliner, as I am trying new ones, but this is literally such a great drugstore gel eyeliner. I've gotten a lot of friends and family to convert to this specific one!

The color was not good. The cream eyeliner is supposed to be creamy at least, but mine was hard cream which made is much harder to apply to my eyes. Not smooth. I started using the elf cream eyeliner in black at it's way better than the Maybelline Eye Studio Lasting Drama Gel Eyeliner.

I would love to try this!

Love this, I use it almost everyday, i goes on so easily and the pigmentation is amazing. This is perfect for creating that gorgeous cat eye. LOVE IT!

love how it makes my eyes pop, and it lasts long!

It's very dramatic so I only wear it on nights out, but I love it.

The black gel has a nice deep color for dramatic eyes, however, the eyeliner brush is too thick in my opinion. It makes it difficult to create a thin line. I have had to redo my entire eye from messing up the first time. Maybe it is just my fingers being a little unsteady, but I am going to be trying some other brand or at least using a different applicator with the product.

I never understood why this product got so much love. At first, I thought it was an okay product. i wasn't really impressed after switching from Mac's fluidline so, I decided to try other brands. It wasn't until I tried other brands that I realized how awesome this product was. It was even BETTER than the fluidline that I onced loved. It doesn't dry out as quickly as the fluidline, it hardly smudges and the price is decent. What more can I say? I've only tried the black so far so, this review is specifically for the black liner. I'm sure the others are equally as awesome though.

I LOVE this eyeliner. Want dramatic? This is for you!

If I need some dramatic eyeliner to perfect that wonderful smokey eye look, this is what I reach for. It stays put for hours and hours. It's very easy to apply once you get the hang of it, as well. The brush would be a little more helpful if it had an angle to it, but I've had no problems using another eyeliner brush instead of the one that was included. It doesn't smudge, and it goes on bold and dark! It's not something I use every day because it takes a minute to apply it, but I know what to use when I need something I can count on. Overall, it's great. Just make sure you put the cap back on the jar and clean the brush regularly for best use.

omg i bought one and it is amazing long lasting!

Not that impressed. I plan on just sticking with MAC. I was just hoping for a cheaper alternative. It didn't stay on as well and the color wasn't as vibrant.

I had been wanting to try this for the longest time. I finaly gave in and bought it.I am so glad I did. This gel liner goes on so easily and smooth.The brush that comes with it gets the job done,but I had a ELF eyeliner pen that was out of product. I use that to apply this gel eyeliner. I just dip it in the product and apply. I even use it on my bottom lash line. No smearing or smudging!! Love it, totally worth the price,but there is almost always coupons in sunday newspapers.