I like to have these on hand for company as we are not coffee drinkers!

I always take this along on a trip, that way I have access to a great cup of coffee no matter where I am.

Delicious! These are great for mixing up your own coffee drinks or just to drink on the go. It's also great when you don't want to make a whole pot of coffee. They taste just like a Starbucks drink, but you can make it at home for less--using their coffee :) Win-Win.

These are great. My husband bought the coffee container that holds these and took it to work. When work runs out of coffee he has this to back it up. They come in the bold flavors he likes and they now come in the different flavors i like. It's great for on the go too.

Better than any instant I've tried. Still tastes instant. I found the Italian the best of the Via. Will do in a pinch but I prefer brewed.

I love using these in baking recipes that call for espresso. Add some to your chocolate frosting and you'll get incredible compliments. I keep one in my purse, just in case I want a cup during the day.

The Starbucks Via Ready Brew Bold was very good. It mixed in readily when I made a cold mocha type dairy beverage with it. Many instant coffees will not mix well in cold milk. The coffee flavor was in-your-face full-on strong! It didn't taste bitter to me, but I don't drink coffee straight. I always use instant coffee to make cold mocha. I really liked the Via Ready Brew, and headed to the supermarket with the $1 coupon included with the sample. However, upon seeing the high price for the Starbucks Via, I decided Nescafe instant will work just fine for less than 1/3 the price. I would recommend Starbucks Via for the quality, taste, and convenience to friends and family, but I would warn them about the sticker shock price.

i got a sample of this in the mail a few month and i really liked it. Then i saw the price when i looked at at getting some for my desk at work or at home. Wow. out of my budget! Plust the sticks are small like other brands. You need at least two to make a cup of coffee. Not sure how many just drink 6oz. But if i had a decent coupon i would get some.

I actually really like this. Its great for the mid afternoon when all you want is one cup. I really like the flavor.

Starbucks is my favorite coffee--and now an instant version that I can carry in my pocket or my purse. For my birthday this year, I included a via packet in the favors...the restaurant couldn't make coffee so I asked them to boil water and had my guests open the favors and pull out the via packets. We all enjoyed coffee with the cake!

Starbucks is by far my favorite coffee and everything else pales in comparison. However, I thought the Via was way too strong and bitter at first. I have tried the Folgers instant coffee too and had the same problem with it. But, if I use less coffee to more water regardless of the brand, I like it much better. Via is a far better taste than the Folgers instant coffeeand I love the option of making Starbucks coffee in seconds on those days that the baby doesn't give me time to make the regular Starbucks!

I find Via slightly more satisfying than Nescafe, although a bit weaker than a brewed cup o' Joe. That said, it's handy for traveling, and convenient late morning when I just want ONE MORE cup but don't want to brew a whole pot.

I didn't find the Via to taste any better than Nescafe. Would not recomend

Excellent taste, smooth quick and simple, I try Starbucks Ready Brew instant coffee packs and they were just simply delicious. And I have been buying Starbucks instant coffee packs for the last two-month now. They are rich in flavor. They taste like the coffee has been fresh brewed. There is no aftertaste. It is not bitter. It makes a delicious cup of coffee every time because it is premeasured. I have one little concern about this product and that it is a bit pricey but other than that it is delicious.

If you like Starbucks coffee than Via is great! Starbucks coffee tends to taste "too strong" for some coffee drinkers and Via will taste similar. However, if you like strong coffee than this is the best instant version out there!