Although the price is a bit higher than I usually pay for eyeliner, I will be purchasing this item in the future. It is easy to apply and goes on very smooth. The liner stays put without fading or smudging which is hard to say for some other brands. Whether you like a thin or thick line or a combination of both, you will be able to do it easily with this liner. There is a built-in sharpener and even a smudger on the end which I find quite useful.