I LOVE THIS MASCARA!!! LOVE IT! It totally does what everyone else says - it makes your lashes look long AND full - it STAYS on until you take it off with warm water (or even coolish water) - it's totally affordable - my lashes feel healthy - it's just the best mascara I've ever used. But here is another strange benefit to it - I'm an eye rubber, when I get tired I dig the palms of my hands into my eyes and rub rub rub which is bad bad bad - I've even had my hand slapped by my mom for this - I'm a grown woman and she is slapping my hand. There is something about the stiffness of my lashes with this mascara that makes me stop right away. You don't feel the stiffness when you are wearing it - just when you try to rub at it when it's not wet. I know it's crazy - I really like that this mascara has helped me stop a habit that was bad for my eyes.

I love this mascara. It stays in place and the primer makes my lashes POP. I have never had an issue covering the primer (white part), I think it's a matter of how it's applied and making sure you pay close attention to coverage. This goes down as one of my fave drugstore brands of mascara, though I have to admit I generally wear the stuff from Sephora.

The best feature of this mascara is that it will not smudge. The drawback is the 2 step application. I didn't like the white primer because I wasn't able to complete coat and cover it with the mascara. I could still see white parts on my lashes.

I love this mascara and found that a primer before mascara application is a big plus. I never thought about conditioning my lashes like I do my hair, but it only makes sense. This is a great product and the price is fair. I like all L'Oreal products.

I have tried so many mascaras, but no more! I love this mascara, never smudges or flakes, lasts all day! and comes off easily with warm water! I have recommended this mascara to anyone who will listen!!!

LOVE this mascara! i ended up falling asleep with it on and the next day still looked great on.

I love this product. It really makes your lashes look longer & they don't clump together. I like the other end of the tube too that (to me) gives your lashes a glittery effect that makes them sparkle a bit.

I do not use mascara but daughter does and wants this product every time

This is by far the best mascara I have ever used. It goes on easily and evenly, dries quickly and gives a great lengthening effect to your lashes. The best part? NO smudges, flakes or runs! This mascara stays in place until you WANT it to come off... and then all it takes is a bit of warm water, and the 'tubes' slide right off. No mess, no fuss, just great mascara that wears perfectly all day long. I won't use anything else.

I hated the black marks that would still be left over on my face after I took a shower with my old mascara. This mascara is extremely simple to remove and gives great length as well! I have not had the runny mascara problem since I switched :)

I use to use this mascara all the time. It gave me lots of length. I really did love this mascara, I reached for it almost everytime I put makeup on. Best part about it is, it was so easy to remove from my eyelashes.

this is my absolute favorite mascara! I have very sensitive eyes and usually using mascaras makes them water and itch! The cool thing about this one is the primer. You apply it and let it dry for about 15 seconds and then apply the mascara on top of it. It takes a bit getting used to as it feels a bit THICK but the result is always amazing! It looks like I have false lashes on and I live that! Taking it off it NOT as difficult as some people say. The easiest way i found to take it off is you moisten your lashes with warm water for a couple of seconds and then i lightly grip my eyelashes between my thumb and index finger and pull them off.. just like falsies. Its very easy!! I recommended this product to my mom and she loves it too! swears by it even.

I absolutely hated this mascara! It guess it does make your eyelashes look longer, but also clumpy! I could live with the way it looks, but the worst part is taking it off. It does not come off!! You can use makeup remover and wash your face, look up and have all the black "beauty tubes" all over your face! or they are half hanging off your eyelashes. so annoying!! im all for a mascara that lasts though the day, but I need it to wash off as well...and not leave little black things all over me!

After trying this mascara, I have never tried anything else! It is wonderful! It never smudges or gives the racoon eyes. The white primer makes the mascara stay on longer and gives you long, full lashes. It stays on all day and never has to be re-applied. Even the waterproof washes off with soap and water. By far, the best mascara out there. Sometimes you can find a "buy one, get one free" pack also! It's great!

I have tried all kinds of waterproof, smudgeproof mascaras & end up with raccoon eyes by mid day, until now. I wore L'oreal beauty tubes to an all day family reunion in 90 degree heat, sweating and playing with kids in direct sunlight and no raccoon eyes. The mascara lasted until I removed it at 9 pm that evening. No eyemakep remover is needed for this product, either. Warm water removes the "tubes". This was also a plus for me since I wear contacts & have to steer clear of oily eye makup removers.