This formula tends to sit on top of the lips for a while before sinking in, resulting in me eating it off before it fully moisturizes my lips most of the time. When it does sink in it does last for quite a while. The original and medicated are the only ones worth purchasing - the tinted formulas are not remotely moisturizing and taste and smell like cheap lipstick. I've probably gone through 6 or 7 tubes of this since it came out, I always repurchase due to reasonable price.

enjoyable! i very much enjoy this product, even how simple it is. the smell is great, and keeps my lips soft.

Baby soft lips I love this Maybeline baby lips Moisturizing lip balm. I've been using this product since I was a teenager and I'm now in my 40's. This product makes my lips soft and gives it a nice color tint.

Soft and smells good This product does not only make your lips soft and moist but also has a lovely scent to it.

Good Stuff! I love how moisturizing the lip balms are. Target runs out of them pretty quickly. They keep my lips moisturized, soft, and ready. I love it!

Pretty :D While I love lip balms and lip glosses this one didn't really moisturise my lips but it looks pretty

toooooo thin for me bu still a pretty good lip balm

I got this for Christmas in cherry me and really like the color and how smooth it makes my lips feel. I have recommended this to my daughters.

I've recently tried this product. To me it seems to be more for young girls.

I did enjoy using this product and really liked the result after a few weeks of using it but it tends to get very waxy after a while and cause your lips to get crustier than they were. The scents are nice and light but the texture is just gross sometimes.

Not the best lip balm, but not the worst either. The "scent" I bought was pretty bad. I forget the name, but it came in the blue packaging.

I didn't love this the first time I tried it. It smells very chemical like and when it's on my lips I'm afraid of getting it in my mouth since I don't want to ingest whatever is in it. I tried to keep applying this product since I had a cold and it seemed to burn my lips after awhile. There was no warning but I don't know if too much of this balm is a hindrance. I tried it recently when my lips were cracked and super chapped and after one application my lips seemed back to semi-normal.

I got this in the baby pink color. It leaves a nice bubble gum pink shade on your lips and moisturizes well. Not too waxy.

I love it but deffinately the nivea lip balm is more moisturizing and it stays on all day.

The color is long lasting but i feel like my neutrogena chapstick moisturizes more.