I have a few of these blushes. All are very pigmented. It is best to lightly apply this blush and build up coverage.

Better than many high end blushes I have been using Wet N Wild makeup products since I was a kid, that was almost 30 yrs ago (I'm almost 38 now). I loved the brand then and I love it now. Just because it is very inexpensive and sold at drugstores, don't think it is not a great brand. I have all kinds of expensive, higher end blushes, but I've always kept 1-2 colors of the color icon blush in my collection.nit blends like a dream, the coverage is great, you can sheer it out or build it up. Pigmentation is good. Price point is good. It doesn't fade like some other inexpensive and expensive blushes. For the price it's worth picking one up and trying it out.

All Day Wear!!! Wet n wild has the best affordable drugstore makeup I have ever found...It was the first brand my mother bought me when I was 6 years old because she caught me going through her purse playing with her makeup, so she bought me my own variety of wet n wild makeup to play with and I've been playing with makeup ever since! This blush has a nice amount of pigment with no fallout. It applies to brush easily without having to dig at your palette and can also be built upon. Blends nicely and lasts all day!

Very pigmented and affordable Very pigmented blush! A little goes a long way, so go easy on the application. I have had this for years and I have yet to hit the pan. It does not break me out. It's affordable and sold in most stores!

Blendable and Affordable Blendable, affordable, and perfect for every day makeup. Wet N'Wild has so many affordable products that are great quality. This blush blends and can be built upon. It is highly pigmented.

Great blushes. Pigmentation is great. These are my favorite blushes. I have heather silk which is a nice matte rosy color. I get complimented when I use it. For the summer time I prefer the Mellow wine which is a shimmery coral color. Usually I break out when I wear blush but not with these.

Very nicely pigmented blush. It does crumble a bit if you tap your brush in it too much but it's very nice for the price.