The frozen food company, Lean Cuisine, recently conducted an experiment to see how women make life decisions. The "#ItAll" campaign found that women make different choices when they are alone versus with supportive friends.
Though Lean Cuisine tried to show that they are supportive of women, the campaign, along with the video they released about it, has caused some serious backlash on social media.
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I honestly think that everyone(men and women) would make different choices when influenced by the people that are in our inner circle. Which means be careful who you let in your inner circle. you can surround yourself with people that are truly supportive, or you can surround yourself with people that do NOT have your best interest in mind. My grandmom always said be careful who you are friends with because a fake friend is like a rattlesnake. It lays in the grass and waits to strike when you least expect it. The venom spreads fast and can end you. Meaning a toxic friend can literally drag you down without you even realizing it, until it's too late. I like the conversation. It just needs a wider spectrum..
I think Men should have been included because their are Men who buy Lean Cuisine products also. My late husband was one of them.
I like the message and don't really care that men weren't included.
I think it's misguided. Should be more inclusive.
I think it's interesting and I also think some people just look for ways to be offended
I think it's great that Lean Cuisine opened a dialogue on this. Everyone has so much pressure today and so much coming at them in so many directions. It's nice that this was started - even though it focuses on women. There could be a separate campaign for men.
I think it is a great message, but men should have been included and more age groups as well
I didn't take it the wrong way, and I truly believe it meant no harm - only power. I love the brand and their line is delicious. I'll say that to the moon and back. I constantly feel like I'm juggling everything and I don't believe my husband does. That said, that's my personality type and not his.
There is still so much to be said and work to be done but this is a good start!
The message is fine but what does any of it have to do with frozen microwaved food?
Men should be included
If it was a social experiment without a brand behind it, I'd say this was an interesting conversation starter...but I think it's a bit odd that Lean Cuisine is behind it. Only women are represented and there are a lot of societal pressures in the different decision areas...it's much more complex!
It's good to have a conversation
I'M NOT SURE WHY LEAN CUISINE SPONSORED THIS. IN ANY CASE, I FOUND THE VIDEO INTERESTING AND A LITTLE SAD THAT MANY WOMEN DON'T CLEARLY KNOW WHAT THEY WANT. I SUPPOSE A LOT OF MEN HAVE THE SAME DIFFICULTY.
I think it's an interesting experiment, but I don't know why lean cuisine supported it.