If you’re interested in having more natural ingredients in your chocolate then you will be pleased to hear Nestle’s announcement that it will be the first major candy maker to eliminate artificial flavors and color. Popular favorites like Butterfinger bars, 100 Grand and Nestle Crunch will all have their recipes tweaked to make for a more natural treat.
CNN reports about the changes Nestle plans to make with more than 75 of its recipes in all. The changes will range from replacing additives like artificial vanillin with natural vanilla flavor. The color inside of a Butterfinger bar will be replaced with natural annatto rather than dyes like Red 40 and Yellow 5.
Fans of Nestle treats need not worry because the company assures consumers that they won’t be able to tell the difference with the new recipes and the cost will not change. Nutrition, health and wellness manager for Nestle, Leslie Mohr, explains the process of eliminating artificial colors and flavors from the candy. She says, “When making these changes to more than 75 recipes, maintaining the great taste and appearance consumers expect from the chocolate brands they know and love is our No. 1 priority.”
What do you think of the changes Nestle will make to their candies?
Do you think more candy makers should consider eliminating artificial colors and flavors from their recipes?
That's wonderful! It is about time companies moved in this direction.
Yes, it is just the beginning. thanks for sharing this important note in History!
I am so happy to hear this! My family and I try to eat healthy and organic when possible. This will make delving into a guilty pleasure a little less guilt ridden. Way to go Nestle!
FINALLY!! I was so disappointed to know that chocolate has so much ridiculous fake coloring in it. I try my best to keep this junk far away from my 6 year old. He does manage to get it from school but not from our home. I hope that the others follow in Nestle's footsteps!