Women looking to make a viewing of the new Wonder Woman movie an epic girl’s night out are probably thrilled to hear about the women-only screenings the Alamo Drafthouse has begun hosting. Joining like-minded women to see Wonder Woman may sound like a fun girls night out, but the move by the chain theater has some saying, “No fair!”
People reports about the backlash on social media when the Alamo Drafthouse began announcing dates that it would be showing the new film for female-only audiences. The first female-only viewing was hosted in Austin, Texas with the theater stating, “Apologies, gentlemen, but we’re embracing our girl power and saying ‘No Guys Allowed’ for one special night at the Alamo Ritz. And we say ‘Women (and People Who Identify As Women) Only,’ we mean it. Everyone working at this screening — venue staff, projectionist, and culinary team — will be female.”
After this announcement, some on social media felt strongly enough to voice their disapproval over Alamo Drafthouse’s women-only screenings. One Twitter user wrote, “Er, isn’t this kinda inherently sexist? Not to mention the fact that the legality is questionable given the Civil Rights Act…” And another writes, “Great, let us know when you have guys-only screenings of Thor, Spider-Man, Star Wars, etc. Let's see you walk the walk now that you set this precedence.”
Instead of responding to complaints by putting an end to the female-only screenings, the movie theater chain expanded their “girl power” events adding dates in other cities. The New York location tweeted, “We heard your complaints have taken swift & decisive action. Another women-only #WonderWoman show on sale now!”
It seems as though the Alamo Drafthouse was ready and entirely unperturbed by the backlash among men citing a double standard. Morgan Hendrix, Alamo Drafthouse creative manager, was quoted in the Washington Post explaining their intentions to continue with select women-only screenings of the film. Hendrix says, “We are very excited to present select, women-only WONDER WOMAN screenings at Alamo Drafthouse. That providing an experience where women truly reign supreme has incurred the wrath of trolls only serves to deepen our belief that we’re doing something right.” She adds, “As a result, we will be expanding this program across the country and inviting women everywhere to join us as we celebrate this iconic superheroine in our theaters.”
What do you think of this movie theater women-only screenings?
Would you be happy to attend an all-female viewing of the Wonder Woman movie?