Calling all SuperStars! If you’ve been looking to captivate your audience with the power of your eyes, you’ve come to the right place!
L’Oreal Paris has launched its first primer and mascara in one - L’Oreal Paris Voluminous SuperStar Mascara! It provides a false lash effect without having to wear false lashes!
How the Program Works:
- Try It: Try the L’OREAL Voluminous SuperStar Mascara we give you as soon as you can.
- Share on Social: Create at least one post on Twitter or Instagram featuring the mascara anytime before November 4. Want to share more? Great, the more the merrier!
- Share a photo (not a story) on Twitter or Instagram
- Share product information and your thoughts about the mascara in your post.
- Your post must follow all of the Social Post Guidelines below.
- Submit Your Social Shares: Submit your post URL by filling out this survey within the month of October.
Social Post Guidelines: Your social posts must include the following:
- The hashtags: #FallSuperStars and #ad
- Loop in @lorealparisusa (twitter), @lorealmakeup (instagram) and @SheSpeaksUp when possible.
- Drive your followers to the L’Oreal website (Twitter Only) and be sure to include the product link: bit.ly/2dVbT9v
- Your post should identify the mascara as an essential for the fall season.
- Be sure to take visually attractive photos of the product itself or a pic of yourself/friends using/enjoying the mascara. Your photos should be bright, clear and creatively-styled!
Program Hashtags: #FallSuperStars, #ad
Tag these handles on Twitter: @LOrealParisUSA, @SheSpeaksUp
Tag these handles on Instagram: @lorealmakeup, @SheSpeaksUp
Examples of Entries: These are some post examples to get your ideas and creativity flowing. Although we encourage you to craft your own text, refer to these examples as a guideline to steer your post in the right direction! Please use your own original images/videos/boomerangs in your shares.
- #FallSuperStars mascara is perfect for my everyday routine and it makes my lashes really POP @LorealParisUSA @SheSpeaksUp bit.ly/2dVbT9v #ad
- Make sure your lashes are noticed this fall with @LorealParisUSA #FallSuperStars mascara! @SheSpeaksUp bit.ly/2dVbT9v #ad
- Feeling great this season with this new L’Oreal mascara! @SheSpeaksUp @LorealParisUSA #FallSuperStars #ad bit.ly/2dVbT9v
- My makeup routine for this fall couldn’t have felt complete without @LorealParisUSA mascara! Does wonders! @SheSpeaksUp #FallSuperStars bit.ly/2dVbT9v #ad
Giveaway Details: Four winners will be randomly chosen to win a $100 gift card, it could be you! Once you submit your social post URL, you will be automatically entered in a giveaway to win a $100 Visa gift card! We encourage you to share more than once! Any additional social shares you complete on Instagram and/or Twitter will be extra entries! To be eligible to win, you must post before or on October 29.
Key Product Messages: Please focus your posts on your experience with L’Oreal Voluminous SuperStar Mascara. Encourage your followers/readers to try the makeup product to complete the perfect fall look!
L’Oreal Voluminous SuperStar Mascara
- Provides a show-stopping lash effect
- Super-volumizing primer:
- Builds dramatic volume on every lash
- Creates an ultra-smooth base to maximize mascara performance
- Super-extending mascara:
- Made with fiber-rich black formula
If you have any questions, please email us at firstname.lastname@example.org.