I am somewhat "overendowed" in the chest area and have experienced MUCH difficulty in finding a suitable bra. This is the only one that I find supportive enough to run in. It is expensive, but I believe cheaper in the long run, other bras stretch out in a few months and this one has lasted me two years now. The major drawback for me is the "Grandma" look, sadly Jeunique does not offer any cute or sexy versions of this bra. I would highly reccomend this product, it's supportive, and finally stopped my back aches!