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SheSpeaks Finds Nearly 50% Rise in Social Network Use Among Influential Female Consumers, Elevating Online Networks as Key Drivers of Purchase Intent
December 10, 2009, New York.
Among women, facebook dominates and twitter is growing rapidly, but our study reveals important differences in social network usage read on...
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February 24, 2009 -
SheSpeaks Celebrates Two-Year Anniversary with 230% Growth in Membership |
| SheSpeaks, the leading social network for women’s insights and word-of-mouth marketing, announced today on its two-year anniversary, the company has grown its membership more than 230% in 2008, and this membership base reaches 12 million consumers through their personal networks. Since the company’s inception in early 2007, SheSpeaks has delivered innovative word-of-mouth marketing and insights campaigns for clients across an increasingly wide range of categories and has a client retention rate of 85%. |
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December 2, 2008 -
For Forty-Something Women, Web Life is Close to Home |
| Despite their later migration to the Web, women ages 40 to 49 represent a dynamic force online. SheSpeaks, the leading social network for women's insights and word-of-mouth marketing, announced today the results of a recent study, revealing that 40-something women are highly involved in social networking, often demonstrating a more personal connection to online activities than their younger peers. |
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Alexandra Delanghe
212-475-6304
adelanghe@powellny.com
Or click here: 
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Our 2009 analysis of social media usage by women, including differential usage of facebook and twitter, and the interactions between women and brands in social media.
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