It’s a cluttered market. Consumers are bombarded with hundreds of brand messages each week. How do you break out? By engaging with your consumer in a meaningful dialogue.
Our community engagement programs help brands start conversations with target consumers. We introduce your brand to consumers, create and sustain conversations, capture honest and authentic feedback, and identify and nurture brand advocates.
We help your brand story become part of her conversations.
Our insights programs connect brands directly with their target consumers through a combination of leading qualitative and quantitative tools. We specialize in complex questions, and in developing integrated, multi-capability studies that deliver robust insights.
Our core insight service is the Advisory Community, an ongoing, facilitated dialogue. We use surveying, discussion capture, and ethnography to engage customers in product design, market testing, and other research needs. We also develop more targeted research solutions, for shorter term engagements.