New York, NY – November 27 – SheSpeaks, the women’s word-of-mouth marketing network, won a Stevie Award for Best New Service of the Year in the Stevie Awards for Women in Business.

Presented by Infiniti, the 2007 Stevie Awards for Women in Business is an international competition recognizing the accomplishments of outstanding women executives, business owners, and the companies they run. The awards are produced by the creators of the prestigious American Business Awards, hailed as “the business world’s own Oscars” (New York Post, April 27, 2005).

Upon winning the Stevie, Aliza Freud, Founder & CEO of SheSpeaks said, “We are honored that SheSpeaks has been recognized as the Best New Service of the year. This award underscores the importance of the women’s market and the unique opportunities SheSpeaks provides to companies seeking to build word-of-mouth and insights to win women as customers."

SheSpeaks is a national network of over 40,000 engaged, influential women with a desire to participate in a conversation about the products, services and issues that matter to them. Through its network and marketing platform, SheSpeaks provides brands with a unique opportunity to engage in dialogue with female consumers to gain word-of-mouth recommendations and consumer insight.

“Women have a natural tendency to connect with one another and share their experiences, likes and dislikes,” noted Freud. In a recent survey, 99-percent of SheSpeaks members said they would refer a product they like to others, and over 70-percent have more than 10 interactions with others per day. “If approached in an authentic fashion, these women and their networks provide powerful opportunities to build brands, product advocacy and sales.”

In winning the Stevie for Best New Service of the Year, SheSpeaks was recognized for campaigns across a range of industries and leading brands. SheSpeaks’ clients have launched new products, generated word-of-mouth and obtained valuable feedback for product enhancements, packaging, new products and communications as a result of their SheSpeaks campaigns.

The Stevie Awards for Women in Business are governed by a Board of Distinguished Judges & Advisors that features many leading women entrepreneurs and luminaries in business. Members of the Awards’ Board selected Stevie winners from among the finalists. Finalists were chosen by business professionals worldwide during the preliminary judging period.

Details about the Stevie Awards for Women in Business and the list of Finalists and Stevie Award winners are available at www.stevieawards.com/women. Presenting sponsor of the 2007 Stevie Awards for Women in Business is Infiniti. Supporting sponsor is JetBlue. Media sponsor is Pink magazine. The Business TalkRadio Network broadcast the ceremonies live nationwide.



Contact:
Fiona Pietruski
973.462.5998
fiona@shespeaks.com