carpets don?t match but regardless this is FIRE. Beautiful color, awesome scent, makes my hair soft like a conditioner, perfect brightness, long lasting but when I want it out it comes out- I always love arctic fox.

Good coverage This brand impressed me with the level of color coverage. Despite being semi-permanent it will stain at a faded level if you have some bleach in your hair from previous colorings. If you wish to avoid salons and grow out, this is a good product.

Great Feature This semi permanent hair dye is great. I love the color because it makes me feel confident and attractive. I love the fact that this dye is paraben free and made with vegan ingredients. It also includes conditioner in its formula, this makes my hair manageable, soft, shiny and healthy.

Must Have! Easy to follow directions. It isn't harsh to use. No strong chemical smell. Final step revealed it turned out perfect!!!

Great brand So easy to use. Smells great compared to other dyes. Doesn't stain the tub during initial rinse. The color lasts longer than other brands and has a gentle fade that still looks great.

GORGEOUS Easiest at-home hair dye I've tried! It's so vibrant. I have brown hair and I didn't need to bleach it at all for this color to show up strong.